Best Page Builder Plugins for WordPress (Elementor vs Divi vs Gutenberg)

Table of Contents

Introduction

Choosing the right page builder plugin is one of the most important decisions when building a WordPress website. Whether you’re a beginner, a designer, or a developer, the page builder you choose directly affects your site’s speed, design flexibility, user experience, and overall workflow. In 2025, the three most popular and powerful page builders remain Elementor, Divi, and Gutenberg. Each one is widely used but designed for different types of users and website goals.

In this guide, we’ll compare Elementor vs Divi vs Gutenberg based on:
✔ Features
✔ Ease of Use
✔ Design Flexibility
✔ Performance
✔ Pricing
✔ Best Use Cases
✔ Pros & Cons

Let’s dive deep and help you choose the perfect page builder for your WordPress website.

1. Elementor – Most Popular & Beginner-Friendly Page Builder

Elementor is one of the most widely used WordPress page builder plugins, powering millions of websites. Known for its intuitive drag-and-drop interface, Elementor lets anyone design professional, responsive websites — without writing a single line of code.

Key Features of Elementor

Elementor offers a massive library of pre-built templates, widgets, and design blocks. You can easily customize every element, from headers and footers to forms and animations. Elementor Pro unlocks advanced features like Theme Builder, Popup Builder, WooCommerce Builder, and dynamic content. With these tools, you can build any type of website — from blogs to eCommerce stores — with full creative freedom.

Ease of Use

Elementor’s interface is simple, visual, and user-friendly, making it ideal for beginners and non-technical users. The real-time preview helps you see changes instantly, reducing design time. Even advanced users enjoy its flexibility and speed.

Performance

In recent years, Elementor has improved its performance with cleaner code output and reduced DOM size. However, it still may not be as lightweight as Gutenberg due to its extra styling layers.

Pricing

  • Free version: Available

  • Pro version: Starts at $59/year

Pros

  • Extremely easy to use

  • Huge template and widget library

  • Works for any type of website

  • Visual drag-and-drop builder

  • Strong community and add-ons

Cons

  • Slightly heavier than Gutenberg

  • Advanced features require Pro

2. Divi Builder – Best for Designers & Agencies

Divi by Elegant Themes is another powerful page builder known for its design flexibility and lifetime pricing model. It is ideal for users who want complete creative control and access to hundreds of professional templates.

Key Features of Divi

Divi offers a true visual editing experience with hundreds of layout packs and design modules. It provides advanced design settings, custom CSS integration, global elements, and split-testing — something no other page builder offers natively. Its built-in theme and builder combo is great for agencies managing multiple client sites.

Ease of Use

Divi has a slightly steeper learning curve compared to Elementor, especially for beginners. However, once you understand the interface, it becomes extremely powerful — offering deep customization for every element.

Performance

Divi has improved its speed significantly with dynamic CSS, reduced file sizes, and performance optimization updates. Still, it may feel heavier than Gutenberg for some users.

Pricing

  • Yearly plan: $89/year

  • Lifetime access: $249 one-time payment

Pros

  • Unlimited website usage

  • Lifetime deal available

  • Excellent for design-heavy websites

  • Built-in split testing (Divi Leads)

  • Huge layout library

Cons

  • Learning curve for beginners

  • Can be slow without optimization

3. Gutenberg – Fastest & Most Lightweight (Default WordPress Editor)

Gutenberg is WordPress’s default block editor introduced in WordPress 5.0. It has evolved far beyond a simple content editor and is now a full site-building tool with site editor, block patterns, global styles, and powerful design options.

Key Features of Gutenberg

Gutenberg provides block-based editing with reusable blocks, patterns, layout controls, and native integration with WordPress functions. It is incredibly lightweight and optimized for performance. In 2025, more themes and plugins fully support Gutenberg, making it a serious competitor to third-party page builders.

Ease of Use

Gutenberg is simpler than Elementor and Divi if you only need basic layouts. However, it may feel limited for complex designs unless you use block plugins like Kadence Blocks, Spectra, or GenerateBlocks.

Performance

Gutenberg is the fastest page builder available since it is built into WordPress and doesn’t load additional scripts. It’s ideal for speed-optimized websites and SEO-focused users.

Pricing

  • Completely free

Pros

  • Fastest and most lightweight

  • Native WordPress experience

  • No extra plugin required

  • Great for SEO and performance

  • Works well with modern block themes

Cons

  • Limited design flexibility compared to Elementor and Divi

  • Not ideal for complex layouts without extra plugins

Elementor vs Divi vs Gutenberg – Side-by-Side Comparison

FeatureElementorDiviGutenberg
Ease of Use⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐
Design Flexibility⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐
Performance⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐
PricingFree + ProPremiumFree
Best ForBeginners & all usersDesigners & agenciesSpeed-focused & simple sites

Which Page Builder Should You Choose?

Choose Elementor if:

You want an easy, visual builder with powerful features and templates. Perfect for beginners, bloggers, small businesses, and WooCommerce stores.

Choose Divi if:

You’re a designer, developer, or agency who needs unlimited customization and loves the idea of lifetime pricing.

Choose Gutenberg if:

You prioritize performance and simplicity, want fast-loading SEO-friendly pages, or prefer a free native solution.

Conclusion

Choosing between Elementor, Divi, and Gutenberg depends entirely on your website goals. If you want full design control with ease, Elementor is a fantastic choice. If you’re an agency or designer who wants advanced styling and lifetime access, Divi stands out. If performance, speed, and core WordPress compatibility matter most, Gutenberg is unbeatable.

Frequently Asked Questions (FAQs)

Elementor is the most beginner-friendly due to its intuitive drag-and-drop interface and visual editing capabilities.
Yes, Gutenberg is extremely lightweight and fast, making it one of the best options for SEO-focused websites.
Both offer great design options, but Divi provides deeper, more detailed style controls and is preferred by designers.
  • Latest Posts

Table of Contents

Continue reading

Explore All

Best Page Builder Plugins for WordPress (Elementor vs Divi vs Gutenberg)

Blogging Field December 12, 2025

Introduction Choosing the right page builder plugin is one of the most important decisions when building a WordPress website. Whether you’re a beginner, a designer, or a developer, the page builder you choose directly affects your site’s speed, design flexibility, user experience, and overall workflow. In 2025, the three most

Read More »

Stay up to date in the tech world: Insights, trends, and tutorials.

Facebook Twitter Youtube
Navigation
Categories
Resources
Links
© 2025 Blogging Field. All rights reserved. Powered by SamayWeb.
Scroll to Top